City Launches Species of the Month Postcard Campaign

For Immediate Release        
Friday, January 16, 2015

City Launches Species of the Month Postcard Campaign

The City of Greater Sudbury is pleased to announce the launch of the Species of the Month Postcard Campaign. Postcards featuring a different plant or animal each month will be available at Citizen Service Centres and Libraries throughout 2015.

The campaign aims to raise awareness of the importance of Greater Sudbury’s ecological recovery efforts in improving the habitat for wildlife in our City.  The campaign is part of the City’s Biodiversity Action Plan, which was developed and is being implemented in partnership with Vale and Sudbury Integrated Nickel Operations, a Glencore Company, as well as numerous organizations within the Greater Sudbury community.  

In addition, four posters featuring important types of local habitats will be released throughout the year. The first, Rock Barrens of Greater Sudbury, will be released later this month. Posters will be distributed to local schools and will be available in an interactive form on the City’s biodiversity web pages. Discover Greater Sudbury’s biodiversity by exploring these interactive posters featuring 30+ species.

The January postcard, attached to this PSA, features the Meadow Vole (Microtus pennsylvanicus). Find out why this species is an important component of local biodiversity by visiting www.greatersudbury.ca/biodiversity!

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