Manager of Tourism and Culture EX21-721

Employment Opportunity Notice

The City of Greater Sudbury

requires a

Manager of Tourism and Culture
Reporting Location: Tom Davies Square

Permanent Position

Start Date to Follow Selection Process

The Tourism and Culture Section, Economic Development Division, Office of the Chief Administrative Officer of the City of Greater Sudbury, requires a Manager of Tourism and Culture.  The successful candidate must possess the qualifications and perform the duties, as set out below. The current range of pay for this position is $3,936.80 to $4,631.20 bi-weekly.

Main Function:    

This position is responsible for the complete management, direction and operation of the Tourism and Culture Section, in support of quality customer service outcomes and the Business Plan for the Section.


Under the general direction of the Director of Economic Development.

  1.      Responsible for the preparation and execution of an annual Business Plan covering all mandated services and responsibilities of the Tourism and Culture Section. The Plan will detail service goals, expected service/performance outputs, resource inputs required to achieve these outputs, and the performance measures used to assess the Section's performance against goals.

  2.      Responsible for growth and development in the Tourism Industry, Arts and Culture sector, Physician recruitment and retention, and recruitment of new residents and immigrants.

  3.      Market and promote the programs, services and initiatives of the Section, including acting as spokesperson for the Section.

  4.      Recommend changes and improvements to existing Section services, policies and procedures, and implement same as required.

  5.      Guide and advise industry clients regarding Section programs and services, including marketing and development programs available from provincial, federal and private sector agencies.

  6.      Responsible for the co-ordination of resources with other City departments and outside agencies to support tourism events and programs.

  7.      Serve as a resource person to related municipal advisory panels and related industry groups and associations.

  8.      Represent tourism industry at local, provincial and national committees.

  9.      Manage the financial, human and physical resources of the Section in alignment with CGS’s vision and values, and in accordance with the annual Business Plan.

10.      Conduct job performance appraisals, salary reviews and discipline in accordance with any respective Collective Bargaining Agreement.

11.      Conduct assessment of tourism marketing programs, monitor client satisfaction and recommend changes.

12.      Oversee tourism programs that include visitor and convention services, sports tourism and group tours.

13.      Act as Management’s Representative in the Grievance Procedure in accordance with any respective Collective Bargaining Agreement.

14.      Develop and maintain a thorough working knowledge of CGS’s Safety Manual and the applicable Provincial Legislation listed therein.

15.      Perform other related duties as required.


Education and Training:

University degree in a related discipline (Business Administration, Commerce and/or Economics) from a recognized University with Canadian accreditation.

Additional education initiatives to update and expand competencies.


Minimum of six (6) years experience in a large, unionized, and highly diversified public or private sector organization, including four (4) years managing a similar function.

Knowledge of:

CGS’s priorities.

Applicable legislation and related regulations.

Current and emerging management and business issues within and outside CGS as they affect the Section.

Best practices within areas of responsibility.

Horizontal linkages to other relevant governmental levels and services as well as the private sector.

Abilities to:

Understand and meet the needs of customers.

Prepare operating and capital budgets for the Section.

Translate CGS’s vision for others both within and outside the organization.

Prepare an effective and measurable business plan for the Section.

Set and achieve high standards for the Section.

Develop and modify programs, services and procedures to achieve objectives.

Manage financial, human and physical resources.

Create enthusiasm and motivation for employees to pursue CGS’s targets.

Create and respond actively to a continuous learning environment.

Balance conflicting demands from stakeholders.

Manage conflict, mediate disputes, assist in reaching consensus.

Address demands from stakeholders.

Respond quickly to emerging opportunities or risks.

Personal Suitability:

Mental and physical fitness to perform essential job functions.

Highly developed interpersonal skills.


Excellent use of English; verbally and in writing.

French verbal skills desirable.


May require the use of a personal or CGS vehicle on CGS business.  Must be physically capable of operating a vehicle safely, possess a valid driver’s licence, have an acceptable driving record, and personal insurance coverage.

All City of Greater Sudbury employees are required to be fully vaccinated as a condition of hire in accordance with the City's mandatory Vaccination Policy. Please do not submit your proof of vaccination with your resume. This information will only be required if you are selected as the candidate of choice.

Leadership Competencies:   

Tactical Implementation (II)


Competency Definition


Level Definition

Shaping the Future


Take a creative approach to problems or issues, “think outside the box”, go beyond the conventional, and explore creative uses of resources.


Takes action to innovate

Judgment and Decision Making

Make sound decisions involving varied levels of complexity, ambiguity and risk.


Develops alternatives before making complex decisions

Delivering Business Results


Work and communicate collaboratively within City of Greater Sudbury to create alignment within and across teams and groups.


Collaborates beyond one’s area

Customer/Citizen Focus

The desire to work closely with internal and external customers to meet and exceed their expectations.


Monitors and improves quality of customer service

Organizational Awareness

Learn and understand the key relationships, diverse interest groups and power bases within one’s own and other organizations.


Understands climate and culture

Planning, Coordination & Execution

Plan and coordinate work to achieve desired results on a consistent basis.


Plans and executes broad implementation efforts

Aligning People & Teams

Developing Others

The genuine intent to foster the long-term learning or development of others by recognizing and supporting their developmental interests and needs, and encouraging opportunities for learning.


Provides feedback to encourage ongoing development

Holding Self & Others Accountable

Hold others accountable to execute to high standards of excellence and hold themselves accountable to the same or higher standard.


Acts to address performance issues


Inspire others to work toward common goals by engaging and empowering them, and providing clarity and direction.


Obtains resources and takes care of the team

Enhancing Personal Effectiveness


Adapt and work effectively within a variety of situations, and with various individuals or groups.


Adapts approach

Interpersonal Communication

Communicate effectively by reflecting on verbal and non-verbal behaviour, being attuned to the needs, perspectives and sensitivities of others and acting with them in mind.


Makes insightful assessments

Managerial Courage/Integrity

Acting with integrity, ensuring one’s actions are consistent with City of Greater Sudbury’s values and expectations.


Is honest and candid with managers, peers or external parties

Leadership Presence

Develop and maintain a sense of presence and emotional maturity and have an inner confidence that one can succeed and overcome obstacles.


Demonstrates resilience


For more information on leadership competencies, please see our Leadership Competency Dictionary.

How to Apply:

Qualified candidates should submit their résumé in confidence by Tuesday, October 19, 2021 at 4:30 PM by: e-mail to: or facsimile number: 705-688-3979.  Any application received after this deadline will not be considered. Please reference the Employment Opportunity number (EX21-721) on your resume.

For further instructions on how to apply to this position, please visit our How to Apply section.

The City of Greater Sudbury is dedicated to maintaining a fair and equitable work environment, and welcomes submissions from all qualified applicants.Personal information submitted will be used for the purpose of determining suitability for this competition only in accordance with The Municipal Freedom of Information and Protection of Privacy Act.  All applicants are thanked for their interest in this position.  Only those selected for an interview will be contacted. If contacted, and you require a disability related accommodation in order to participate in the recruitment process, you must advise the Hiring Manager.